Compare the outcome, not the feature list.
What will the same account count cost? How will you learn a post failed? Will the tool retry it safely? Those are the questions this comparison answers from current public sources.
Publishly is built around one result: dependable posting across many brands, clients, locations, and markets. Paid plans include unlimited accounts, failed posts use no allowance, and every finished delivery leaves proof or a clear next step.
Pick the tool you are replacing.
Each page says where the other product is stronger as well as where Publishly is different.
Publishly vs Ayrshare
$1,228.30 at 100 profiles on published monthly rates vs $99 with unlimited accounts.
02Publishly vs Buffer
$12 per Team channel on monthly billing vs flat plans based on successful posts.
03Publishly vs Hootsuite
A broad $99–$399 per-user suite vs a focused posting-reliability layer.
04Publishly vs bundle.social
A jump from free to $100 vs a $29 starting plan and confirmed-live billing.
05Publishly vs Metricool
An analytics and planning suite with a 50-brand ceiling vs unlimited paid accounts.
06Publishly vs Upload-Post
Profile-count tiers up to 225 vs plans that do not change with account count.
07How we compare
Every price dated and sourced. Every reliability claim checked against help or developer docs.
The buying questions, side by side.
“Not found” means we could not find a public promise in the pages reviewed. It does not mean the feature can never exist.
At monthly rates checked on 2026-08-11, 100 Ayrshare profiles cost $1,228.30 and 30 Buffer Team channels cost $360. Publishly Growth is $99 with unlimited accounts.
| Question | Publishly | Ayrshare | Buffer | Hootsuite | bundle.social |
|---|---|---|---|---|---|
| Pricing model | Flat by successful-post volume | Per profile | Per channel | Per user and plan level | Flat by monthly post volume |
| Useful scale example | $99 Growth · unlimited accounts · about 15k successful posts | $1,228.30 · 100 profiles · monthly billing | $360 · 30 Team channels · monthly billing | $199 Professional · unlimited accounts · per user, annual billing | $100 Pro · unlimited accounts · 10k posts |
| How you hear about failure | In-app alert plus signed event with the reason and retry decision | Scheduled-post result webhook; immediate result in the API response | Optional failure email; no public posting-failure webhook found | Optional failure email; no public posting-failure webhook found | Failed-post webhook alerts |
| What “successful” means | Publishly confirmed the public post and stored its link | Per-platform result with IDs and links; TikTok has a later confirmation event | Buffer says Sent does not always mean the post is live | Published status in the calendar and a link to the network | Public page promises post-status events; full confirmation rule not stated |
| What happens next | Temporary problems retry safely; uncertain results stop for review | Error guide tells customers to retry failed platforms | Failed posts are not automatically retried after reconnection | No general automatic posting-retry promise found | No general safe-retry promise found |
| Connection warning | Warnings before known expiry plus disconnect alerts | Link and unlink events; no pre-expiry schedule found | Disconnect and connection-update emails | Disconnect email | No pre-expiry warning schedule found |
Competitor pricing & features last checked: 2026-08-11
Run the numbers on your own account mix.
From 5 accounts to 500 across brands, clients, and locations: same posting rules, same flat Publishly price.